Zach

Zach is a minor character in The Amazing World of Gumball. He is the alter ego of Gumball, and he made his first appearance in "The Name."

Upon discovering that his real name is Zach, Gumball begins to act, and dress differently, and wishes to be called Zach. It is discovered that this alter ego is taking over Gumball by altering his memories. The Wattersons decide to make "Gumball" his legal name, before Zach takes over completely. Gumball soon defeats Zach, and he fades away.

Appearance
Zach wears purple sunglasses, and pops out his collar. He speaks in a deeper voice than Gumball.

Personality
Zach is boastful, confident, arrogant, and, generally, full of himself. Unlike Gumball, who recognizes his own failures, and lives with them, Zach refuses to acknowledge any of his shortcomings or losses, going so far as to alter the memories of his/Gumball's failures to turn them into victories.

He typically rides a purple skateboard around everywhere, and refers to himself in the third person.

Trivia

 * He refers to himself in third-person like the Sesame Street character Elmo.